Is SEO better than PPC?

Google's Pay-Per-Click (PPC) program is called Google AdWords. PPC is an easy way to get some search engine visibility. This however may not be the most effective Internet marketing option. Naturally (SEO) ranked websites are preferred option by the searchers.

In most cases the best solution is a well-designed mix of PPC and SEO. This search engine marketing approach allows businesses to get free traffic on the most expensive and popular terms as well as to stay in front of their prospects for less popular and seasonal search terms. Keep in mind that PPC works great for promotional and seasonal items.

Visit www.proceedinnovative.com for more information, register for our free Internet marketing seminar or contact us. We will gladly assist you.